Case Study: How We Help Israeli Exporters to Enter New Markets

29/02/16

(Hillel Porath - Co-FounderDirector of Marketing) - 

 

 

The website you are on now is not just a website showcasing unique Israeli companies - this website also serves as a platform/service for Israeli export companies seeking to enter new markets.

 

We offer a very structured and focus service for companies across all industries. Our goal is to

provide accurate information on potential channel partners.

 

I strongly believe that accuracy in proper channel partner research (more than anything else) is the key that leads to increasing exports and overseas sales.

 

One of our popular channel partner research services is our competitor B2B research.

 

Competitive research is often used to better understand your competitors products, services, pricing models, value propositions and more...

 

If we take this one step further - competitive research can be used to understand who are the actual customers of your competitors, In the B2B realm, this simply means - who are their channel partners, distributors, dealers, retail contacts and more..

 

My first piece of advice to companies interested in entering a new market is: invest your efforts right now in understanding who your competitors are currently dealing with in that market. If you don't have direct competitors (with similar products) find a company that is targeting the same market as yours. There is no need to start the research process from scratch - on some levels your competitors have pretty much paved the way for you.

 

One very recent story:

 

We have an agri produce company that expressed interest in selling in Singapore.

 

My first assumption was: this is not going to work. Importers, distributors etc.. in the agri-produce industry in Singapore have plenty of nearby countries to import from.

 

Why would they be interested in one small far away country?

 

To make a long story short...we gave it a shot:

  1. Our first goal was to identify the major EU competitors selling in Singapore.
  2. The next step was to identify the local channel partners of these competitors in Singapore.
  3. To find the relevant contact details within these companies in Singapore.

For over a period of three weeks of research we were able to come up with a nice list of potential companies + contacts.

 

Our client made contact with these companies and turns out that one importer was in the process of seeking a new supplier!

 

Within a few days an order was placed and since then there have been repeat orders with good feedback.

 

Accurate B2B research - leads to more sales. 

 

To learn more about the IsraelExporter.com - email us at: contact@israelexporter.com 

 

------

 



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MIDO 2016 - Soflex Will Be Launching Unique Soft Contact Lenses for Keratoconus & Irregular Cornea Patients

24/02/16

At MIDO 2016 - Soflex Contact Lenses will be launching the SH Soft K II!

 

 

The SH Soft K II is a unique soft contact lens specially designed to successfully correct the vision of Keratoconus and Irregular Cornea patients without compromising comfort .
The unique fitting takes the HVID (Horizontal Visible Iris Diameter) and sagittal height into account, thus ensuring maximum comfort.

 

For more product details - click here

 

Professionals interested in learning more - can email at: contact@israelexporter.com 

 

 

 

Soflex is one of the largest manufacturers of contact lenses.
Soflex is a leader in the field using innovation and creativity to develop unique solutions for vision problems, while ensuring product quality and using the most modern cutting-edge technology.

 

 

 

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Hospitech Has Received the FDA's 510(k) Approval

23/02/16

Hospitech has now received the FDA's 510(k) Approval!

 

 

Hospitech Ltd is committed to the development and commercialization of innovative airway management solutions that are designed to enhance the quality of care, promote patient safety and reduce complications in mechanically ventilated patients.

 

Hospitech has developed a range of innovative medical devices, aimed at minimizing the risks involved in prolonged mechanical ventilation and intubation.

 

Their products, based on the technology and concept of the AnapnoGuard Platform, tackle specific aspects of airway management such as tracheal sealing, cuff pressure control and evacuation of secretions. The Hospitech product platform consists of automatic monitoring and control unit, as well as disposable and single-use devices.

 

Professionals interested in learning more - can email at: contact@israelexporter.com 

 

Picture: Hospitech's "AnapnoGuard" being introduced at the annual conference for Cardiac Surgery at Rambam Hospital

 

 

 

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23/02/16

Gigi Cosmetic Laboratories was established in 1957 as a small professional cosmetic producer with only two products.

 

 

Today, with over 400 products, GIGI can be found in clinics, cosmetic studios and spas around the world! 

 

GIGI is proud to announce that their MesoActive Clinical Skincare Line will available very soon!

 

 

 

Professionals interested in learning more - can email at: contact@israelexporter.com 

 

 

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21/02/16

Ofertex recently returned from participating at the Ambiente Exhibition in Frankfurt Germany.

 

 

"It was perhaps our best show ever, we set out with three targets and we exceeded our expectations:

Meet with existing clients to discuss plans and strategy for the future.
Meet new customers who will be purchasing for the first time from Ofertex
Meet with our Agents and Reps throughout Europe and Australia.
The excitement of getting together with the Ofertex team and showing them our new products and discussing strategy with a good meal makes for great times!" 

(Danny Mayerfeld - Manager-Head Office Sales Department at Ofertex)

 

 Ofertex at Ambiente 2016

 

 

 

 

 

 

 

The Ofertex plant is one of the world's most advanced in fabric manufacturing and utilizes various technologies; from recycling materials through non-woven stitch bonding and needle punching , to knitting – all in a vertical process.

 

 

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CelloTrack Nano - NOW There’s a Better Way to Track your Cargo

18/02/16

Asset & Cargo Management IOT Solution Based on a Smart Hub and Wireless Sensor Network

 

 

The CelloTrack Nano solution provides precisely the knowledge you need to manage your cargo and mobile assets more effectively.

 

Visibility
Enables real-time monitoring of the location and condition of cargo and assets, including specific alerts related to issues and delays, using a smart portable hub with sensing capabilities and short range Wireless Sensor Network (WSN).

 

Efficiency
Ensures continuous recording, event-triggered logic and ‘management by exceptions’ through flexible programming of business rules to eliminate supply chain mistakes, avoid delays or damages, and reduce insurance expenses.

 

Security
Prevents theft, losses or misplacements by using proximity, tampering and location sensing throughout the entire supply chain.Prevents theft, losses or misplacements by using proximity, tampering and location sensing throughout the entire supply chain.

 

For More Product Details - Click Here

 

Professionals interested in learning more - can email at - contact@israelexporter.com 


See product video here

 

 

About:
Cellocator™, Pointer Telocation’s technology Division (Nasdaq Capital Market: PNTR), is a leading AVL (Automatic Vehicle Location) solutions provider for fleet management, car and driver safety, public safety and Vehicle security.

 

 

 

 

Click Here to Read More 

 

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MIDO 2016 - Soflex Will Be Launching Unique Soft Contact Lenses for Keratoconus & Irregular Cornea Patients

 

 

The SH Soft K II is a unique soft contact lens specially designed to successfully correct the vision of Keratoconus and Irregular Cornea patients without compromising comfort .

 

The unique fitting takes the HVID (Horizontal Visible Iris Diameter) and sagittal height into account, thus ensuring maximum comfort.

 

For more product details - click here

 

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The AnapnoGuard - an Innovative Airway Management Solution Developed by Hospitech

16/02/16

The Need: Airway Management During Prolonged Mechanical Ventilation

 

Critical aspects in the management of mechanically ventilated patients are optimization of the ventilation procedure and prevention of complications. Both can be related to inappropriate endotracheal tube (ETT) cuff pressure, leading to injury of the trachea tissue and leakage of subglottic secretions into the lungs.

 

The AnapnoGuard Solution
Hospitech Respiration’s AnapnoGuard solution provides a new therapeutic approach, based on the AnapnoGuard 100 Respiratory Guard System, for continuous, closed loop control of trachea sealing and endotracheal cuff pressure.

 

The AnapnoGuard 100 system aims at preventing complications related to prolonged mechanical ventilation, including air leakage from the lungs, aspiration of subglottic secretions into the lungs, and tracheal tissue injuries.

 

The AnapnoGuard 100 system integrates two innovative solutions that address crucial aspects of prolonged mechanical ventilation:

  • Regulation of cuff pressure based on CO2 values above the cuff
  • Effective rinsing and evacuation of subglottic secretions from above the cuff

The AnapnoGuard range of innovative products presents a comprehensive answer to airway management in a variety of clinical settings; together with the AnapnoGuard Endotrachial Tube (AG ETT), the AnapnoGuard 100 System provides automated control over both cuff pressure and secretion evacuation.

 

In cases where the automated solution is not available, the AnapnoGuard range of products offers easy, simple and accessible disposables for manual operation, such as the AG Manual Aspiration of Subglottic Secretion device - AG MASS and the AG CUFFILL device that is used for simple and accurate measuring and adjustment of cuff pressure. For more products information - click here 

 

Video: AG Cuffill Cuff Inflator and Manometer

 

 

Professionals interested in learning more about Hospitech can email at: contact@israelexporter.com 

 

 

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11/02/16

GIGI Cosmetics is Starting 2016 with a BANG in Bulgaria 

 

 

Over 120 beauticians and doctors attended GIGI Cosmetics seminar in Bulgaria!

 

Gigi Cosmetic Laboratories was established in 1957 as a professional cosmetic producer with only two products. Nowadays Gigi Cosmetic Laboratories has an array of over 400 quality products, dominates the professional cosmetic market in Israel, and exports its products worldwide.

 

The GIGI Bulgarian team at the Seminar!

 

 

 

Click Here to Read More:

 

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Magma Magnetic Technologies Opens UK Sales Office

10/02/16

(press release - Feb 9, 2016) -  A Company that specializes in designing, manufacturing and supplying magnets and magnetic assemblies have announced that they have opened a UK sales office in order to reach out to and better serve customers located there.

 

 

Magma Magnetic Technologies Ltd. provide a turnkey solution of magnets design, production and supply, to 1st and 2nd tier manufacturers within the several verticals including Automotive, Home Appliances, Industrial and Electronic Manufacturing Services.

 

Gil Itzhaki, Magma’s CEO:

 

"Given its rich manufacturing and technological heritage, the United Kingdom is an important market for us and we are delighted to now have an office there. By having a local presence in the United Kingdom, we can provide a better service to both existing and new clients"

 

The company offers in-house technological infrastructure of both engineering know-how and supporting software and hardware, enabling Magma to offer custom solutions to its customers.

 

About Magma Magnetic Technologies Ltd.:
Magma was founded in Kibbutz Gesher in the Jordan Valley in 1979. Magma has specialized in the production and trade of permanent magnets since its inception. Following a growing demand for the incorporation of magnets in technology, Magma has entered the arena of planning and producing magnetic solutions for all types of industry.
Magma’s main customer base consists of producers who need special magnets, made according to their specifications and requirements. These magnets are used in a wide range of applications including electric motors, magnetic clutches, loudspeakers, NMR technology, magnetic separators or conveyors and more.
Magma exports 90% of its turnover to markets in Europe and North America while the remaining 10% is sold on the local market. 40% of Magma’s overseas customers are active in the automotive industry.

 

Professionals interested in learning more about Magma - can email at: contact@israelexporter.com 

 

 

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New Aquaculture Category on the IsraelExporter.com
New Livestock & Poultry Category on the IsraelExporter.com
Pictures: Foodexpo in Greece
Moshe Sharet - Director of IsraelExporter.com & Skylimit at the IDS Show in Germany
Visiting Israel? Make the Most out of Your Next Business Trip
Meet J&G Pecans at the Food Expo 2017 Show in Greece
Meet CTS at the IDS Show in Germany
S.T. Health Line Smart Solutions for Maintaining Proper Feet & Toes
Visiting MIDO 2017 in Milan? Meet Soflex Contact Lenses
Meet TAG Dental at the IDS Show in Germany
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